Use Cases:

  • Email Campaigns
  • Social Media Campaigns
  • SMS Campaigns
  • Push Notifications

Deep Dive — WillCall Email Campaigns:

WillCall offers "an incredibly easy way to see live shows." WillCall emails fans to let them know about the best live shows happening nearby. Many users click on the links from these emails from smartphones with the native WillCall iOS/ Android app installed, though WillCall also experiences desktop and mobile web traffic. Omnilinks gives WillCall an incredibly easy way to share a single link that will open in the app at an event’s point of sale for WillCall's app users and instantly open the website version for everyone else.

In this example, a WillCall user is deeplinked from the Gmail app into the WillCall app after clicking an omnilink from a WillCall email.