Let's break it down
You can post your URX deeplinks on any channel or in any campaign where you would like to drive traffic into your or another company's mobile app. This includes Social Media, Email, and Paid Marketing campaigns. Just use the URX link instead of a normal WWW link wherever you'd normally insert a link.
When users click on your URX-enabled campaigns, they will end up where they're supposed to go: in either the mobile app, the app store, or the web.
For more information on deeplinking please visit our deeplink informational page or visit the URX Blog.